I help small businesses do marketing.
The real, technical kind: the work behind whether South Orange County finds you online (and in the AI everyone's now asking), and whether those looks turn into customers.
Chris Rader
Rancho Santa Margarita, CA
I don't just talk about this.
I build it.
35+ builds across seven industries: web, mobile, video, voice, and a small army of agents. Here's a tour of the workshop.
Agents
An AI agent workforce platform
One place to create, configure, and run AI agents on real business work. They connect the systems that never talk to each other: CRM, email, calendars, analytics, content. Approval gates keep a human in charge.
Taught meThe hard part isn't the AI. It's the handoffs: who approves, when it runs, and how you check its work.
Ops
A carpet crew's whole day, in one system
Full SaaS build: online booking, drag and drop dispatch, Stripe invoicing, Twilio texts, and an offline iPad app for the truck.
Taught meField software has to work with zero bars and wet hands.
Web
A brokerage site where the brand is law
An audit-first rebuild: compliance checks, image treatment, listing sites at scale, data feeds that turn into content.
Taught meScale is a system. One source of truth feeds every page, post, and video.
Data
AI that grades auto-shop inspections
Every inspection scored on five dimensions, with findings that cite their sources. The owner reviews everything without reading everything.
Taught meTrustworthy AI shows receipts. Good engineering makes it cost pennies.
Multimedia
Video and voice, written like software
Remotion and Hyperframes render video from code, ElevenLabs speaks the narration, and an animated year-in-review ties it together.
Taught meMedia can be data-driven, versioned, and always on brand.
For the love of it
A batting practice app for kids, built around dinosaurs
It turns an iPhone into an exit-velocity tracker, so young hitters see their progress the second the bat cracks.
Taught meThe phone in your pocket can do lab work now.
Walk through the whole workshop → · or see what I can do for you
Start with a free audit.
I tear down how you show up online today: what Google sees, whether the AI answers know you exist, where customers are slipping through. Then we figure out what's worth doing, scoped to your business, not a package off a shelf. We sort that out over coffee.
See it in action.
Real teardowns of how South OC customers actually choose. Useful even if we never work together.
Real Estate
How South OC actually picks a real estate agent
I put my own home up for sale and went down the rabbit hole: six plumbing quirks nobody tells you, what Zillow's Contact Agent button really does, and a verbatim AI shortlist.
Read the analysis →
Baseball & Youth Sports
Who wins “private baseball lessons near me”?
One search term, dissected: the marketplaces that own it, what they charge coaches for their own leads, and the page anatomy that could win it back.
Read the analysis →
You bring the questions.
I'll bring the plan.
We always start with just a conversation. That becomes an audit, a real lay of the land, so we both see what's working and where the gaps are. Then the audit becomes your plan. Free, in person, and useful even if we never work together.